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Join us at an upcoming HubSpot User Group for B2B Technology

HubSpot User Groups—also known as HUGs—are tailored to HubSpot users who are interested in advancing their marketing, sales and services knowledge.

Our quarterly HUGs are virtual and free to attend, but you'll need to save your seat at an upcoming event by registering below.

P.S. Want to join in on the conversation between events?

Check out our HubSpot Community Group

The ABM Outbound Funnel for B2B Tech Companies

Date: June 10, 2025
Time: 12:00 pm ET
Location: Virtual
Description: To succeed with ABM, you need a comprehensive process-driven approach that begins with intent-driven audiences and ends with sales outreach and engagement. In this session, Sumner Vanderhoof, CEO of Propensity, introduces you to the 5-Stage ABM Outbound Funnel and how to implement the process regardless of your current ABM techstack.

You’ll learn:

• The key components of ABM including audience building, omnichannel marketing campaigns, sales and marketing alignment, sales handoff and reporting

• Best practices regarding timing and process automation

• Practical ways to improve outbound conversion and run a successful ABM program

This session is for those new to ABM who want to understand the fundamentals of successful ABM campaigns, as well as practiced ABM professionals who are familiar with the Legacy Platforms.

Why do our clients love Kiwi Creative?

  • From the very beginning, Kiwi demonstrated a deep understanding of HubSpot’s capabilities and tailored their approach to fit our specific needs seamlessly. They patiently walked us through each step of the process, answering our questions thoroughly and providing valuable insights along the way. Their professionalism and commitment to excellence truly set them apart. We now have a robust platform that enhances our marketing and sales efforts significantly.
  • Kiwi Creative’s expertise and support have been invaluable in our HubSpot onboarding and data migration. They guided us through onboarding to the HubSpot Sales Hub, Marketing Hub, Ops Hub and more. Their dedication to troubleshooting throughout the process ensured we were ready to go on the platform. Working with Kiwi Creative has been an absolute pleasure!
  • Kiwi is an indispensable partner for our event marketing efforts. Their expertise in identifying the most critical metrics and streamlining reporting processes has led to highly successful outcomes and a positive ROI. Despite the challenges of managing over eight overlapping conferences, the Kiwi team always delivers exceptional strategic thinking and flawless execution. Their unwavering dedication and professionalism make them an essential part of our success, and we highly recommend their services to anyone looking to elevate their event marketing game.
  • Our HubSpot CRM implementation was by far a wonderful and SUPER productive experience. With our complex business model, I am not sure how we would have been able to do this implementation without them. Kiwi was SO flexible to work with and they’ve blown us away by being helpful, fun, knowledgeable and easy to work with. I VERY HIGHLY recommend them to anyone considering diving into this project!
  • Kiwi Creative helped us every step of the way during our CRM migration. I can say that I feel prepared to help my team manage their records, launch campaigns and try new strategies in HubSpot thanks to their training and implementation sessions. We consider Kiwi to be an extension of our marketing team and always look forward to working with them and seeing what results they’ll help us produce next!

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